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Cases For Event Management and Event Tourism

EVENTS MGMT THRY & METH: CASES FOR EVENT MGMT & TOURISM

Industry

Business & Economics

Tourism and Hospitality

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B2B GT

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B2B & B2C

<P>A comprehensive collection of fully developed case studies of event management and event tourism main areas, including human resources, leadership, marketing, strategy, operations, stakeholder management, and evaluation, all written by international experts. The cases mirror the practices and challenges in the event management industry across the globe – in different regional contexts and cultures – integrating theory with functional and operational perspectives. All are accompanied with teaching notes that explain learning outcomes, theoretical underpinnings, teaching methods, and provide detailed learning activities, questions and tools for analysis and guided assignments.</P>

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Front Cover.
Title Page.
Copyright Page.
Contents.
Introduction to the Events Management Theory and Methods Series.
Preface.
Editors.
1: Creating a New Event in a Time of Crisis.
2: Event Risk Management and Online Events Practices: An Example of a Student-Organised Event Amid the Covid-19 Pandemic.
3: Designing the Virtual and Hybrid Event Experience.
4: Uwaterloo Canada Day: A Case in Risk Management and Stakeholder Engagement.
5: Practising Health and Safety in Student Delivered Events.
6: Roskilde Festival and Transgressive Behaviour: An Emerging Safety Concern for Event Organisers.
7: &#x2018;Invisible&#x2019; Impacts and Hybrid Spaces of Nature-Based Events: The Case of a Trail Running Marathon Fj&#x00E4;llmaraton in Sweden.
8: Sustainability and Sustainable Event Management.
9: Leadership Styles in Event Management: A Critical Reflection Case Study.
10: Formal and Informal Knowledge Sharing Rituals: Queensland Music Festival.
11: Social Impacts of Community Events: The Clunes Book Festival, Australia.
12: Securing Mice Tourism Through DMO Collaboration.
13: The Glamour of China Carnival: Event Financial Management and Sponsorship.
14: Bear Grylls in Belfast: Integrating Digital Fieldwork in the International Event Management Fieldtrip to Postconflict Post-Covid Belfast.
15: A Case Study Approach to Forge the Sustainable Event Manager in the Era of Technology and Sustainable Innovation.
Index.

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Cases For Event Management and Event Tourism