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Understanding Social Media and Entrepreneurship

EXPLRG DVRSTY ENTRPRNRSHP: UNDRSTND SOC MED ENTRPRNRSHP

Entrepreneurship

Business & Economics

Gt Product Group

Binding Format

Marketing Imprint Name

B2B GT

CL Carton Count

Imprint Name

B2B & B2C

<P>Social media offers an opportunity for people to enlarge their exposure to information; information about important changes and trends in technology, markets, government policies, or society in general that can facilitate entrepreneurship, business development, and more. Despite the widespread cultural and social effects of social media in the way people communicate and interact, little research has addressed the role of social media in entrepreneurship. This book fills this gap by exploring the influence and consequences social media has on entrepreneurship at the individual level, group level, venture (firm) level and societal level. Specific social media platforms (e.g., Facebook, Twitter, Instagram, etc.) will be explored as well as topics such as gender, education and socioemotional wealth.</P>

College Freshman

College Senior

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Front Cover.
Other Frontmatter.
Title Page.
Copyright Page.
Acknowledgment.
Contents.
List of Figures.
List of Tables.
About the Contributing Authors and Editors.
1: Social Media in Entrepreneurship Research: Where Are We?.
2: Social Media in an Entrepreneurship Context.
3: Social Media: Exploring Entrepreneurial Opportunities.
4: Social Media and Entrepreneurship: Exploring the Role of Digital Source Selection and Information Literacy.
5: Social Media in Entrepreneurship Research: Where Have We Been?.
6: Effectual Entrepreneur and the Use of Social Media for Opportunity Recognition.
7: Exploring the Gendered Nature of Digital Social Networks.
8: How Is Social Media Adopted by Entrepreneurial Teams?.
9: Social Media in Entrepreneurship Research: Where Do We Go Internationally?.
10: Entrepreneurship and Social MediaInfluencers in an Islamic Context.
11: Social Media and Small Entrepreneurial Firms&#x2019; Internationalization.
12: Social Media in Entrepreneurship Research: Where Could We Go?.
13: The Devil on the Entrepreneur&#x2019;s Shoulder: Analyzing the Relationship Between Moral Disengagement, Founders&#x2019; Motives, and Unethical Behavior of Entrepreneurs on Social Media.
14: In Pursuit of Socioemotional Wealth: The Affordances of Social Media in Family Firms.
Index.

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Understanding Social Media and Entrepreneurship